Archive for August 30th, 2005

Apple In More iPod Patent Trouble

Creative Zen TouchApple is facing another set of patent challenges after Creative was awarded a US patent for its invention of the user interface for portable media players, including many of the Creative Zen and NOMAD Jukebox MP3 players, and found in some competing players, such as the Apple iPod and iPod mini.

The Zen Patent, as Creative have dubbed it, covers the user interface that enables users of portable media players to efficiently and intuitively navigate among and select tracks on the players. Creative applied for the Zen Patent on January 5, 2001 and it was awarded on August 9, 2005.

Creative’s invention for the user interface for portable media players enables selection of at least one track in a portable media player as a user sequentially navigates through a hierarchy using three or more successive screens on the display of the player. One example would be the sequence of screens that could display artists, then albums, and then tracks. When the user selects an artist, the player displays a list of albums for that artist. Selection of one of the listed albums then displays a list of tracks on the album.

“The user interface covered by the Zen Patent was invented by Creative research and development engineers in our Advanced Technology Center in Scotts Valley, California,” said Sim Wong Hoo, chairman and CEO of Creative. “The first portable media player based upon the user interface covered in our Zen Patent was our NOMAD Jukebox MP3 player. We shipped the NOMAD Jukebox to U.S. retail customers in September of 2000, and by November of 2000, it was already ranked as the top revenue-generating product in the U.S. in the digital audio player category, according to PC Data. By January of 2001, we announced that we had already sold 100,000 NOMAD Jukeboxes. The Apple iPod was only announced in October 2001, 13 months after we had been shipping the NOMAD Jukebox based upon the user interface covered by our Zen Patent.”

“I am very excited that we were awarded the Zen Patent, which helps to protect our invention and recognizes our innovation in portable media players,” said Sim. “After a major investment of time and effort by a group of our research and development engineers, we developed a way for a user to efficiently and intuitively navigate and select tracks from a significant number of tracks stored on a player. Before this invention, there was no intuitive and efficient way to deal with the large number of tracks that could be stored on a high-capacity player.”

“There has been press coverage recently regarding the rejection of Apple’s patent application, published as Pub. No. U.S. 2004/0055446 for a user interface in a multimedia player. This Apple patent application was filed on October 28, 2002. A related provisional application was filed by Apple on July 30, 2002, eighteen months after our filing date for the Zen Patent and over twenty months after our NOMAD Jukebox based upon our user interface was on the market,” added Sim.

“We continue to innovate in digital media players with the introduction of the Zen Vision, which adds high-quality video playback to its MP3 music and digital photo viewing features. The Zen Vision, as well as the upcoming Zen Micro Photo with a color OLED screen and many more new products, will be based upon the user interface covered by the Zen Patent,” noted Sim.

The full text and images of the Zen Patent, U.S. 6,928,433 are available at www.uspto.gov.

Add comment August 30th, 2005

Apple Goes Secret Squirrel….As Usual

True to its ‘all style and no substance’ history, Apple has called a press conference for September 7, without actually telling the invited hacks what it is that Apple wants to talk about.

Of course, the fact that any Apple news is pure gold for tech writers (even TechSmec.com admits to jumping through hoops for the slightest insight into Steve Jobs’ mind) means that they can get away with this and a full conference room can be expected.

The content of the announcement is hinted at by the invite.

“1000 songs in your pocket changed everything. Here we go again.”

This refers to the iPod which was launched with the “1000 songs” slogan. Popular opinion is that Apple will finally reveal details of its partnership with Motorola to produce an iTunes phone. We reported last week that the US Federal Communications Commission has posted documents on its website granting regulatory approval to start selling a phone that runs a mobile version iTunes - the Motorola E790.

If this is the subject of the press conference it isn’t likely to change the world in the way that Apple believes (with some justification) the iPod has done. Still, TechSmec.com expects the canapes will be pretty good.

Add comment August 30th, 2005


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