Lexar and Google Team Up
December 20th, 2005
Lexar has announced it is bringing Google applications directly to customers by including Picasa, Google Toolbar and Google Desktop Search applications on its line of popular USB flash drives. The offering is the first time consumers will be able to install Google applications from a USB flash drive directly to their desktop to edit photos, find files and search the web using popular Google applications.
“While these popular applications have traditionally been available on the web directly from Google and other web affiliates, offering them on a Lexar JumpDrive provides a new channel to reach customers,” said Steffen Hellmold, vice president of USB flash drives at Lexar. “Taking web-based applications from Google and making them available on the Lexar JumpDrive line is appealing to retailers and is very valuable to consumers worldwide.”
Customers who purchase a Lexar JumpDrive simply have to plug the device into the USB port, on their computer, where the user will be prompted with instructions to easily install the free applications. If the user accepts installation, Google products automatically install to their computer and are then removed from the USB flash drive.
“We’re excited to make it possible for people to easily search the documents, photos, music and video they store on their Lexar JumpDrives and computer hard drives as well as to find information on the Internet,” said Marissa Mayer, Google’s Vice President, Search Products & User Experience.
Lexar JumpDrive products with Google applications will be available worldwide beginning in January 2006.
Entry Filed under: Hardware Tech
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